Tuesday, 20 October 2009

Crushing It With Gary Vaynerchuk

Here’s the second part (well actually it was shot first) of my brand new video interview with Gary Vaynerchuk that I recorded on the M4 from Heathrow to Kensington when Gary was in London earlier this month.

In the video I chat to Gary about his new book ‘Crush It! Why Now Is The Time To Cash In On Your Passion’ – he talks about how social media has put power into the hands of the individual and covers:

- the importance of publishing ‘old school’ and how he doesn’t get ‘romance by a platform’. ‘I don’t care if it’s smoke signals or a laptop’.
- how social media has changed the game, gatekeepers have lost their power and now everyone is in play.
- it’s all about niches; ‘everyone’s passion is more narrow than they think’.
- the fact that you can still crush it if you’re quiet; you don't have to be loud like Gary.

if the video is not displaying properly above, you can see it on YouTube here

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