Tuesday, 4 September 2012

Join the mash-up revolution

The saying goes ‘write about what you know’ and I certainly know my subject when it comes to living the multi-dimensional work life. From my Saturday job as a teenager right through to today I’ve always enjoyed juggling more than one role; sometimes by default rather than design. In my last proper job at the back end of the ‘90s I ran so many disparate projects and businesses I invented my own job title ‘Special Projects Director’ to attempt to cover that breadth. Now, we’re more than a job title. Many of us have mash-up work lives, blending the day job with a side project, taking on more than one role at an organisation or just choosing to carve out a plural life that reflects our talents and desires.

I have packaged up all my experience and know-how into a brand new book ‘Mash-Up! How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier’ - out today (out in US next month). In writing the book with my co-author David Sloly I’ve spoken to a bunch of interesting people: IDEO’s Tom Hulme who told me not only did the organisation encourage employees to be plural, but they relied on it; Phill Jupitus who told us about the unifier that sits at the heart of all he does; and Kevin Roberts, the multidimensional CEO Worldwide of Saatchi & Saatchi.‘Mash-up!’ is your guidebook to a successful multiple work life. It shows you how to start going plural with a side project, through to reinventing yourself to add new strings to your bow and most importantly finding your ‘unifier’ - the theme or idea that unites all you do.

Not much is certain in this unpredictable world of work and business; but one thing is clear - those who can offer more than one skill, those who can pivot or reinvent themselves to reflect a changing business landscape, those who are adept at being multidimensional will prove to be more of an asset.

Want to know more?