Follow Your Gut

Go with your gut feeling.

You may want to consult before embarking on a new strategy or direction but always trust your instinct.

It’s like when you ask a friend of a dilemma or decision, ‘Should I?’ or ‘Shouldn’t I?’ when deep down, you truly know what to do before you even ask the question. Or when you have that moment of clarity on the tube or in the middle of the night. When you come up with that magic figure for your budget proposal. Getting the right answer is not always a science.

Instinct is such a valuable and under-rated tool in the entrepreneur’s tool kit. You don’t need advisors and mentors for every decision. Because – and especially for the big ones - you’ll know instinctively whether to take that risk on a project, invest in that new piece of software or lunch with that managing director.

Just as you instinctively knew whether to take the Leap! in the first place. So when you are struggling with decisions remember your emotional response once when you first had the dilemma. Nine times out of ten your final decision will reflect whatever you first felt regardless of the analysis, evaluation and consulting you might have in between.

So why not save time, take a risk and trust your instinct. It’s one of your most valuable tools, so use it.